“What’s Behind the Yellow Sign?”
“What’s Behind The Yellow Sign?” As a KOA camper, you inevitably have memorable stories to tell in response to that question.
But there are still campers out there who aren’t familiar with all of the wonderful enhancements our KOA owners have made to your favorite campgrounds.
That’s why you’ll see KOA on both the Great American Country (GAC) network in the U.S. and Country Music Television (CMT) in Canada this summer. Each network also filmed a Top 20 Music Countdown episode on a KOA that you can view this month!
The GAC countdown episode was shot at the Nashville KOA with host Nan Kelly and features a video by country star Krystal Keith. The episode will air June 27 and July 25. CMT’s countdown, shot at the Toronto North/Cooktown, Ontario KOA with host Paul McGuire and Canadian country music star Deric Ruttan, will air on June 21 and July 26.
We also have a brand new TV spot, along with three web videos that feature stories from real campers and staff, which were shot at beautiful KOAs in San Diego, Ventura Ranch and Santa Margarita. The New York Times thought our campaign was so noteworthy, they wrote about us! Click Here to check out the article.
Check out these spots by hitting the play button below. You’ll not only see an extended cut of our TV spot, but also the short videos that feature real campers at real KOAs!
Also, be sure to visit our What’s Behind the Yellow Sign page on KOA.com where you can share your camping photos and videos and check out some other fun happenings Behind the Yellow Sign — including your chance to win an RV!